This week’s spotlighted show comes from Leslie Gray Harmon, Owner of Made By Cleo®. Because a good portion of their pet accessories business tends to be very holiday-oriented, Made By Cleo regularly publishes themed slideshows on Instagram & Facebook to build community among their customers & also promote their seasonal products.
For the upcoming holidays, she plans to use ProShow Producer with assorted holiday effects to create fun product-focused commercials for spotlighting new product releases & their annual Black Friday/Cyber Monday sale.
“One of the things I’ve always loved about ProShow Producer is that even though you don’t need an advanced video editing background to use the software, the quality & sophistication of the videos is pretty impressive. We owe a lot of credit to the massive amount of control & customization that Producer gives us, but also – I have to say, the instant effects that come built-in (or that you can add-on from their effects packs) make it all come together really fast.
We also really appreciate being able to make a custom ‘square’ 1×1 video in Producer for our social media marketing on Instagram & Facebook. It is a necessary part of business these days and it works for us really well. “
About Made by Cleo®
Made By Cleo® offers premium handmade pet collars, custom I.D. tags & accessories for modern cats. Proudly made in the USA, Made By Cleo’s quality pet products can be purchased online and in select boutiques & vet organizations worldwide. Their products have been featured in Good Housekeeping, Country Living, OK! Magazine, Modern Cat, Catster & Purina Fancy Feast’s annual gift guide, along with numerous blogs.
Do you use your slideshows as a marketing tool? We’d love to see them. Submit your slideshow to be a spotlight on our blog. Be sure to select the blog submission option.