The ProShow Blog

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Words of Wisdom: Take Your Love of Photography to the Next Level

william innes photography
photo by William Innes

If you’re looking to step up your game and take your love of photography to the next level, check out these inspiring words of wisdom from this group of seasoned pros. Read their tips below.

1. Don’t Overthink Stuff

If you want to be a pro and you think you have the chops and gear – pull the trigger. It’s scary, but so worth it. I did it nine years ago and they have been the best years of my life. – William Innes

2. You’ve Got to be Willing to Work

Talent and vision are important, but today’s successful photographer has to be willing to work. You need to be adept at stills, video, writing, social media and whatever comes next in order to stay ahead of the game. – Rob Knight

3. Have Great Marketing

While we would all like to think our business will grow based on our talent – great marketing is the only way to grow fast. And great marketing is all about relationships. Get out there and meet some vendors and potential clients face to face. – William Innes

4. Embrace New Technology

There are so many great products on the market today that enable you to do things (known as workflow) faster and better. With the time you save you can get out there and market. That’s how I grow. – William Innes

5. Help People

I’ve started my business’s from scratch twice in two states, and there’s only one thing that has allowed me any success: helping people. Go to your Chamber of Commerce meetings and lend a hand. Go to your local association meetings and lend a hand. Meet people and find out how you can help. I spend lots of time doing this; sometimes I even talk about photography.

We’ve all heard it before, but it’s true: people don’t buy what you do, they buY why you do it. When they know you as a good helpful person, they’ll hire you for your work, too. – Levi Sim




Amanda works in Photodex's marketing department and heads up the company's pr and events efforts. She loves photography, living in Austin and making slideshows.